Tiered Plans for Exhibitor Services Monetization

Introduces a new, tiered pricing model for exhibitor services: AEC Basic and AEC Pro - designed to help organizers monetize digital offerings while giving exhibitors clear upgrade paths and access to advanced features.

Why it matters:

Exhibitor value is often tied to digital visibility and lead capture capabilities. Previously, premium features like badge scanning and lead qualification were delivered automatically with no link to sponsorship spend or plan. With AEC tiers, organizers gain a structured way to package, sell, and scale digital exhibitor experiences, turning more features into revenue opportunities.

What’s included:

🧭 Available through two pricing models:

• Organiser Buy-Out: Pay a fixed fee for AEC plans, resell at preferred margin.
• Revenue Share: Allow Grip to sell AEC directly to exhibitors with revenue share.

🧩 Platform updates made to support this:

• Feature gating based on plan tier across Web & Mobile (e.g., badge scanning, lead qualification, sponsored sessions check-in tools)
• New ‘Your Plan’ section in Teams Settings that shows your current plan, as well as other available plan. Organizer can redirect people to the relevant place to upgrade their plan (if they want this option to be available)

What’s in it for the organizer:

✅ Create upsell paths for exhibitors

✅ Link digital features to sponsorship value

✅ Help organizers scale revenue beyond booth sales

✅ Clarify the exhibitor experience and entitlements

Stay tuned and stay on top of updates that lay the foundation for a more structured, scalable, and monetizable exhibitor offering across Grip!